Hi, I’m Kendrick.

I’m a passionate UX leader and front-end expert who thrives on building innovative, user-obsessed digital solutions and nurturing vibrant, high-performing teams.

About

With a passion for creating user-centered digital experiences, I flourish in leading innovative design teams, driving cross-functional projects, and learning as much as I can about users. I thrive on promoting human-centered design principles, mentoring emerging talent, and continuously improving digital products through innovative, accessible, and inclusive approaches. My experience spans delivering impactful solutions for organizations such as Compassion International, Pier 1 Imports, Slalom Consulting, and Thomson Reuters.

Kind Words

    • Working with Kendrick and his team was a dream from start to finish.
    • In my conversations with Kendrick, he listened as I described the vision and was able to ask the right questions, deploy the exact needed team resources, and partner with me throughout to ensure that we were on track.
    Amy H., Product Owner on LinkedIn
    • His design perspectives [are] “strongly informed but loosely held.” I appreciate Kendrick’s ability to state his perspective that is based on user research, yet consider opposing views and discuss the best option for the end user.
    • Kendrick embodies this informed, approachable and collaborative style in his work and leadership. Through this style and his care for both stakeholders and users, he is a delight to work with.
    Sydney M., Product Owner on LinkedIn
    • Kendrick went above and beyond what would be expected in his role. Even just in terms of technical knowledge he was always more than willing to give his expertise and hands on effort when we needed it.
    • I can’t stress enough how effective and genuine of a leader he is, and how much of a gift you’ll have in him.
    Steven A., UX Designer on LinkedIn
    • As my manager there wasn’t a moment he wasn’t my biggest cheerleader, trusting me with projects that were stretch experiences and giving me the tools I needed to thrive.
    • If you’re looking for a leader who creates teams that are close-knit, supportive and can get anything done that needs done because they do it together… you’re looking for Kendrick.
    Laura L., UX Designer on LinkedIn
    • His skillset is unique in that he is both customer centric and technical. He is focused on designing the most appropriate user experience possible given the target customer.
    • Kendrick’s approach to business is collaborative. His desire to work cross-functionally in an effort to understand each business unit’s needs is tenacious.
    Jeff H., E-Commerce VP on LinkedIn

Projects

Skills

  • Design Thinking
  • Google Design Sprints
  • Design Systems
  • Atomic Design
  • Human-Centered Design
  • UX Research
  • Usability Testing
  • Accessibility (a11y)
  • Ideation
  • Information Architecture
  • Interaction Design
  • Prototyping
  • Wireframing
  • Responsive Web Design
  • Visual Design
  • Figma
  • Agile Methodologies
  • HTML5
  • CSS
  • SCSS
  • TypeScript
  • JavaScript
  • ReactJS
  • A/B & Multivariate Testing
  • Conversion Rate Optimization (CRO)
  • Public Speaking